Your Japan Insider

Japan’s countryside is experiencing an exciting renaissance in 2025, driven by the flourishing world of craft sake. Once a hidden gem appreciated only by connoisseurs, local sake is now becoming…

Are you craving a journey into Japan’s untouched wilds, away from the crowded streets and neon lights? Beyond the well-known tourist trails, Tohoku—a land of deep forests, crystal-clear rivers, and…

Curious about a transformative journey that connects you to both the ancient traditions and serene landscapes of Japan? Rural temple stays—or shukubo—are blossoming as one of Japan’s most enriching travel…

Are you ready to escape the bustle of Kyoto’s city streets and immerse yourself in the healing power of nature? While Kyoto is famed for its iconic temples and Kyoto…

Are you overwhelmed by notifications, endless scrolls, and a digital life that never truly switches off? Japan's hidden onsen villages are quietly rising in popularity as sanctuaries for those seeking…

Are you ready to discover Japan beyond the usual tourist paths? Forest glamping is the new buzzword among Japanese locals—luxury camping retreats nestled in breathtaking, off-the-grid wilderness. These hidden gems…

Imagine waking up to crisp mountain air, surrounded by untouched forests and the soothing sounds of nature—a world away from neon-lit cities. This is Tohoku, Japan's hidden frontier, now capturing…

Japan’s world-famous pop culture phenomenon has entered a new era—one fueled by devoted fans on personal pilgrimages across the country known as “oshi-spot” tours. While Tokyo’s Akihabara and Harajuku remain…